Privacy policy

Privacy Policy

Last Updated: 3/6/2026

Privacy Policy

Welcome to The Vitality Base ("we", "us", "our"). We are committed to protecting your privacy and handling your personal information in accordance with the New Zealand Privacy Act 2020 and other applicable laws.

This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information when you visit our website, purchase products from us, contact us, or otherwise interact with our business.


1. Who We Are

The Vitality Base
16 Bethlehem Road, Bethlehem, Tauranga, Bay of Plenty, 3110
Email: contact@vitalitybase.co.nz
Website: www.vitalitybase.co.nz

If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please contact us using the details above.


2. Information We Collect

We may collect the following types of personal information:

Information You Provide Directly

  • Name
  • Billing and delivery address
  • Email address
  • Telephone number
  • Account login details
  • Purchase history
  • Product reviews and feedback
  • Information you provide when contacting us

Payment Information

Payments are processed through secure third-party payment providers. We do not store your full credit card or payment card details on our systems.

Information Collected Automatically

When you visit our website, we may automatically collect:

  • IP address
  • Browser type and version
  • Device information
  • Website usage information
  • Pages visited
  • Referring website addresses
  • Date and time of access

This information may be collected through cookies and similar technologies.


3. Why We Collect Your Information

We collect and use your personal information for purposes including:

  • Processing and fulfilling orders
  • Delivering products to you
  • Managing your customer account
  • Providing customer support
  • Communicating about orders and deliveries
  • Responding to enquiries
  • Improving our products, services, and website
  • Detecting and preventing fraud
  • Complying with legal obligations
  • Sending marketing communications where permitted by law or where you have consented

4. Health-Related Information

As a health supplements retailer, you may choose to provide information about your health, wellness goals, dietary preferences, or supplement interests.

Any information of this nature will only be collected where necessary and will be handled with additional care. We use such information solely for purposes related to providing products, services, customer support, or recommendations requested by you.

We do not provide medical advice. Information provided on our website or through customer support is for general informational purposes only and should not replace advice from a qualified healthcare professional.


5. Marketing Communications

With your consent, we may send you:

  • Newsletters
  • Product updates
  • Promotions and special offers
  • Educational content

You can unsubscribe from marketing communications at any time by:

  • Clicking the unsubscribe link in our emails; or
  • Contacting us directly.

We will continue to send transactional communications relating to your orders and account where necessary.


6. Cookies and Website Analytics

Our website may use cookies and similar technologies to:

  • Enable website functionality
  • Remember your preferences
  • Improve user experience
  • Analyse website performance
  • Support advertising and marketing activities

You can manage cookie preferences through your browser settings. Disabling cookies may affect website functionality.


7. Sharing Your Information

We may share your information with trusted third parties where necessary, including:

  • Payment processors
  • Shipping and courier providers
  • Website hosting providers
  • IT service providers
  • Marketing service providers
  • Professional advisers (such as accountants, lawyers, or auditors)
  • Government authorities where required by law

We will only share personal information to the extent reasonably necessary for the purposes outlined in this Privacy Policy.

We do not sell personal information to third parties.


8. Overseas Disclosure

Some of our service providers may be located outside New Zealand.

Where personal information is transferred overseas, we will take reasonable steps to ensure that your information receives protections comparable to those required under New Zealand privacy law.


9. Storage and Security

We take reasonable safeguards to protect personal information from:

  • Loss
  • Unauthorised access
  • Misuse
  • Disclosure
  • Alteration
  • Destruction

These measures may include:

  • Secure servers
  • SSL encryption
  • Access controls
  • Password protection
  • Staff confidentiality obligations

Despite our efforts, no method of electronic transmission or storage can be guaranteed to be completely secure.


10. How Long We Keep Information

We retain personal information only for as long as necessary to:

  • Provide products and services
  • Meet legal, accounting, and tax obligations
  • Resolve disputes
  • Enforce our agreements

When information is no longer required, we will securely delete or anonymise it where reasonably practicable.


11. Access and Correction

Under the Privacy Act 2020, you have the right to:

  • Request access to personal information we hold about you
  • Request correction of personal information that is inaccurate

To make a request, please contact us using the details provided in this policy.

We may require verification of your identity before processing requests.


12. Children's Privacy

Our website is intended for individuals aged 18 years and older.

We do not knowingly collect personal information from children without appropriate parental or guardian consent. If you believe a child has provided personal information to us, please contact us so we can take appropriate action.


13. Third-Party Websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices, content, or security of those websites.

We encourage you to review the privacy policies of any third-party websites you visit.


14. Privacy Complaints

If you have concerns about how we have handled your personal information, please contact us first so we can attempt to resolve the issue.

If you are not satisfied with our response, you may contact:

Office of the Privacy Commissioner

Website: Office of the Privacy Commissioner


15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, legal requirements, or technology.

Any updates will be published on this page with a revised "Last Updated" date.


Contact Us

The Vitality Base Limited
Email: contact@vitalitybase.co.nz
Website: www.vitalitybase.co.nz

For privacy-related enquiries, requests, or complaints, please contact us using the details above.


Disclaimer: This template is designed for a New Zealand online health supplements retailer and should be reviewed and customised to reflect your actual business practices, payment providers, marketing tools, and data handling processes before publication.